Experiences that connect brands and people at the moment of decision.

Our solutions integrate in-store, hospitality, and digital activations, aligning communication, sales channels, and shopper experience.

A one-stop-buy approach that drives conversion, loyalty, and lasting relationships with consumers.

› Brand activation plans

› Integrated communication plans for product launches

› Specific plans by channel: Horeca, food, and specialized retail

› Creative concept development

› Visual identity, graphic materials, and equipment

› Merchandising

› Packaging

› Digital communication plan

› In-store events and activations

› Value-added campaigns

› Digital-to-store

›Campaign management with retailers

› Planograms & category management

› Logistics and installation of materials in store

› POS audits: photographic reports and execution assessment

› Definition of Shopper Marketing KPIs

› Data collection and reporting

› Optimization & Insights – Recommendations for future campaigns

Recognition of our work comes not only from the brands we work with, but also from entities that reward our innovation, creativity, and impact. Over the years, UPPartner has been distinguished in several national and international competitions.

Conceição Pinheiro

Diretora Comercial

“I see retail as a space where expertise, innovation, and technology intersect to create experiences that truly connect brands and people.”

Conceição Pinheiro, Business Management Director

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